Oisín Hanrahan’s Keychain raises $30m and launches AI operating system for CPG manufacturing.
Keychain, an AI-powered platform serving the consumer packaged goods (CPG) industry, has raised $30m in Series B funding in a round led by Wellington Management, with participation from BoxGroup and other returning investors.
The funding supports the launch of KeychainOS, a new AI operating system designed to help manufacturers manage their production cycles with greater speed, visibility, and intelligence.
The announcement brings Keychain’s total funding to $68m, just 18 months after its initial launch. The company has rapidly gained traction across the industry, with eight of the top ten retailers—including 7-Eleven and Whole Foods—and seven of the top ten CPG brands, including General Mills, now using Keychain’s platform.
“We’ve grown quickly because the demand is clear. Manufacturers are being asked to do more with less, and the systems they rely on simply aren’t built for today’s complexity,” said Oisín Hanrahan, co-founder and CEO of Keychain. “Applying AI allows KeychainOS to give manufacturers a smarter, faster way to run their facilities, and it’s already delivering real results.”
KeychainOS is a SaaS-based solution that deploys in days and is purpose-built for CPG manufacturing. It enables manufacturers to manage safety, reduce waste, predict bottlenecks, and improve planning in real time. Unlike traditional enterprise resource planning (ERP) systems, which often require lengthy implementation and additional software to become fully functional, KeychainOS is designed to be immediately usable and scalable.
Tom Hermes, Vice President of Sourcing and Product Development at Whole Foods Market, said: “Keychain is an ambitious new approach to connect buyers with manufacturers. The tool allows our teams to better identify prospective manufacturers who can meet the requirements of our product roadmap.”
Since its launch in February 2024, Keychain’s AI-powered sourcing platform has facilitated more than $1 billion in manufacturing projects monthly and built a network of over 20,000 brands and retailers. The company has also expanded into the beauty and personal care sector, demonstrating its versatility across consumer goods categories.
“We are incredibly impressed by Keychain’s ability to rapidly launch new products and scale their operations. This is a rare combination of speed and substance that points to a clear need for their solution in the market,” said Molly Breiner, sector lead at Wellington Management.
“Keychain is fundamentally redesigning the CPG supply chain, moving beyond traditional ERP limitations to create a more efficient, resilient, and connected ecosystem for manufacturers.”
With the launch of KeychainOS and new funding, the company plans to expand into additional CPG verticals and continue advancing its AI capabilities to meet growing demand.
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