Cracking Easter drove an 8.3% surge in Irish consumer spending

Easter optimism trumped nervousness over US trade tariffs.

Irish consumer spending jumped 8.3% in April compared to the same month last year, according to data released today by Bank of Ireland.

The significant increase, up from March’s 5.9% growth, was largely attributed to the timing of Easter, which fell entirely within April this year.

“Irish consumers may have been nervous about US tariffs and a more uncertain economic outlook in April, but the hit to sentiment hasn’t been sufficient to alter key spending decisions”

Bank of Ireland customers spent €3.7bn on credit and debit cards during the month, with strong performance across retail, services, and social sectors despite a dip in consumer confidence to a two-year low.

Broad-based growth across sectors

Retail spending rose 5.4% year-on-year to €1.3bn, while service-related expenditure increased by 5.9% to €700m. Social spending showed particularly strong recovery, jumping 7.1% to €340m after a subdued first quarter.

Grocery purchases climbed 7.3% to €613m, while big-ticket categories demonstrated resilience with electrical goods up 9.1% and hardware increasing 5.3%.

Tourism and entertainment show strong recovery

The Easter holiday period provided a significant boost to Ireland’s hospitality sector, with hotel spending surging 10% and overall accommodation expenditure up 10.5%, reflecting strong domestic and international tourism activity.

Entertainment spending rose 6.2% to €98m, while dining and drinking establishments saw an 8.2% increase to €222m. Cinema spending recorded a remarkable 43% year-on-year increase, while tourist attractions and spa services both experienced 26% growth, likely influenced by belated Mother’s Day celebrations.

Cash withdrawals from ATMs remained flat in April at approximately €500m, though they were down more than 5% in the first quarter compared to 2024, continuing the trend toward digital payment methods.

Economic outlook

“Irish consumers may have been nervous about US tariffs and a more uncertain economic outlook in April, but the hit to sentiment hasn’t been sufficient to alter key spending decisions,” said Bank of Ireland’s chief economist Conall Mac Coille.

“The €3.7bn spent on Bank of Ireland credit and debit cards in April was up 8.3% on the year, an acceleration from March.

“True, the timing of Easter gave a seasonal lift, but there was broad based growth across a range of sectors, from groceries and entertainment to hotels and hardware. Furthermore, spending growth is now well in excess of CPI inflation at 2.2%, embodying substantial real gains in consumption.”

Main image at top: Photo by Kenny Eliason on Unsplash

  • Bank of Ireland is welcoming new customers every day – funding investments, working capital and expansions across multiple sectors. To learn more, click here

  • For support in challenging times, click here

  • Listen to the ThinkBusiness Podcast for business insights and inspiration. All episodes are here. You can also listen to the Podcast on:

  • Spotify

  • SoundCloud

  • Apple

ThinkBusiness
ThinkBusiness.ie, powered by Bank of Ireland, has been created for Irish business owners and managers who are seeking information, resources and help on a range of business topics. It provides practical, actionable information and guidance on starting, growing and running a business.

Recommended