How to structure your presentation

Presentations are a crucial part of promoting your products or services, as well as your business. The tips below will help you present with confidence and ease. 

Meet and greet

Greeting your audience before your presentation begins is a good way to put everyone at ease. You can tailor your meeting in a number of different ways, depending on the size of the group.

Have a strong opening

This is crucial. If you don’t grab your audience’s attention in the first few minutes, the chances are you never will. Think of a way to encourage audience involvement by asking a question, and even introducing a technological aspect by asking the audience to text a response, showing the results on screen. Think of how your presentation can be different.

Structure the body of your presentation tightly

You shouldn’t have more than three to five key points. There will be a monologue aspect to the presentation, and you don’t want it to take too long. Make your points short, snappy and highly relevant. Use bullet points on your PowerPoint sheets to help you do this.

Take time over your closing statement

Offer a review of what you’ve gone over, introduce a call to action and perhaps a challenge, and finish with a joke or some other light-hearted material.

Always save time for a Q&A session

Your audience should have some questions, and you’ll want to have time to answer them all in an informed and interesting manner.

READ MORE: How to present like a superstar.