Granite Digital acquisition of Zesty aims to strengthen its leadership in Irish digital transformation.
Granite Digital has acquired Zesty, a Belfast-based web design and development firm from News UK & Ireland.
The acquisition by the full-service digital transformation agency is expected to push Granite’s revenues beyond €20m in 2025 and expand its team to over 170 digital specialists across Dublin, Belfast, Cork, Galway, New York, and Dubai.
“Clients can now partner with a single agency that truly understands every aspect of their digital needs”
Founded in 1996, Zesty has built a strong reputation over nearly three decades, serving clients such as Dublin Bus, Bank of Ireland, Northern Ireland Electricity Networks, Belfast City Council, Sport Scotland, Ernst & Young, Power NI, Phoenix Natural Gas, and Rentokil.
The agency recently received the Excellence in Digital Accessibility Award for its work with Dublin Bus, highlighting its commitment to inclusive digital experiences.
Granite takes a solid approach to scaling
This move follows Granite’s previous integrations of WONDR, Armour, and more than 10 other strategic acquisitions, reinforcing its position as Ireland’s largest independent digital agency.
“The acquisition of Zesty marks another transformative milestone in our growth journey,” said Granite Digital CEO Conor Buckley.
“Their exceptional track record in delivering award-winning digital experiences, combined with our digital transformation capabilities, creates an unmatched offering for businesses across Ireland and internationally looking to grow their businesses.
“This deal strengthens our ability to deliver end-to-end digital solutions while expanding our technical expertise and geographic reach. Clients can now partner with a single agency that truly understands every aspect of their digital needs.”
The acquisition enhances Granite’s capabilities in accessibility-compliant development and enterprise digital solutions. The combined business now serves over 1,200 clients and offers a comprehensive suite of services, from strategy through implementation and support.
Granite partners with leading technology providers including Kentico, Umbraco, AWS, WP-Engine, Strapi, Drupal, TerminalFour, TikTok, and Google, ensuring tailored platform solutions for diverse client needs.
“Zesty has been part of the family for us across many years, but it has become clear that to achieve its long-term growth potential, an owner with an aligned skill and mindset would best serve the agency,” said Scott Taunton, EVP and President of News Broadcasting.
“In Granite, I believe we have found that owner. I’m extremely proud of what the team at Zesty has achieved, and I’m excited to see them build on that with Conor and the team at Granite.”
Image at top: Conor Buckley, CEO, Granite Digital
-
Bank of Ireland is welcoming new customers every day – funding investments, working capital and expansions across multiple sectors. To learn more, click here
-
For support in challenging times, click here
-
Listen to the ThinkBusiness Podcast for business insights and inspiration. All episodes are here. You can also listen to the Podcast on:
-
Spotify
-
SoundCloud
-
Apple
