Welltel brews up strong internet for Insomnia in €250k deal

Welltel to deliver connectivity for 76 Insomnia coffee shops across Ireland and the UK.

Welltel has delivered robust connectivity to Insomnia’s coffee shops across Ireland and the UK in a deal worth close to €250,000

The system can withstand any fixed-line interruptions and high-speed mobile connectivity has also been rolled out across all stores, meaning minimal downtime for the business in the case of an outage or failure.

“Great coffee must be matched with great internet”

Insomnia is one of Ireland’s leading independent coffee shop chains and the 15th largest in Europe.

A blend of Java and cloud

The new network will connect 500 employees and customers across Ireland and the UK. Following extensive site assessments, Welltel designed a bespoke solution which has almost entirely eradicated connectivity issues for Insomnia, with any remaining issues easily mitigated. The system can withstand any fixed-line interruptions and provides automated backup in case of an outage or failure, meaning minimal downtime for the business.

“Great coffee must be matched with great internet,” said Conor Ward, head of IT at Insomnia. “Today, connectivity is absolutely core to our ability to give customers what they want. We needed a secure, stable and high-quality connection that would not only ensure our business could continue uninterrupted, but underpin growth and business success.

“With Welltel’s solution, connectivity issues are becoming a thing of the past. Even when issues flare up, these are easily remedied with minimal downtime. We had been seeing a heightened demand for quality connectivity based on both customer expectation and increases in the number of connected services. Customers can now enjoy an improved experience in our stores, with fast, seamless payments and reliable Wi-Fi, while staff also benefit from improved access to the company’s cloud resources.

“We are confident this system will meet our business needs as they continue to evolve. It will support our exciting plans for the next chapter in our increasingly digital business,” Ward said.

The solution has improved customer experience in-store with high-speed Wi-Fi for customers and more reliable card payments and loyalty transactions. The next phase of the project will see the introduction of more connected services to Insomnia, including telemetry and digital displays.

Welltel installed Digital Subscriber Lines (DSL) and new routers in each location to ensure the fastest available broadband connection and better employee access to Insomnia’s cloud-based services including till systems, card payments, loyalty platforms and head office resources. High-speed mobile connectivity has also been rolled out across all stores ensuring risks of downtime are significantly reduced.

“We were thrilled to be chosen to work with Insomnia on this exciting project,” said Dan Croke, account manager and solutions principal at Insomia. “Things are becoming increasingly connected and reliable networks have never been more important, especially for a customer-facing business such as Insomnia. This project was undertaken and carried out with the needs of customers and employees at the core.

“The scalable solution will grow in line with the company’s requirements, and with the very latest connectivity technology, Welltel has futureproofed Insomnia’s systems and is enabling success in a cloud-based world.

“We’re looking forward to working with Insomnia on the next phase of the project and continuing to build on our valuable relationship.”

Main image at top: Conor Ward, head of IT with Insomnia and Dan Croke, account director and solutions principal at Welltel

John Kennedy
Award-winning ThinkBusiness.ie editor John Kennedy is one of Ireland's most experienced business and technology journalists.

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