IKEA opens dream home design service in Dublin

Dublin design facility comes hot on the heels of IKEA design service launched in Naas, Kildare, last year.

Swedish furniture giant IKEA has opened its second design service in Ireland at St Stephen’s Green in Dublin.

The new design service will offer customers a chance to consult with IKEA’s experienced home interior designers.

“We see a huge opportunity to reach many more people, and this investment marks part of a long-term plan to transform our retail business, bringing IKEA closer to customers”

IKEA launched its first remote town location in Naas Co Kildare on November 29th 2021. Ireland is one of only eight countries worldwide to pilot this new service, with Naas being the first non-city centre location chosen worldwide.

Accessible, affordable and sustainable

The service provides IKEA customers with a free, personalised, one-on-one consultation with a designer, who will help and guide them in planning their dream kitchen, living room, bedroom or wardrobe. Customers can also order products from across the full IKEA range for delivery direct to the home or a location of their choice.

The new service will be offered in a 52 square metre studio located in St Stephen’s Green shopping centre.

The new design service will house some of IKEA’s much-loved room sets, showcasing design solutions and furnishings, although no products will be available to be taken home immediately.

“As part of our journey towards becoming more accessible, affordable and sustainable, we are excited to open our new design service in St Stephen’s Green Shopping Centre in Dublin city centre today,” said Martyn Allan, market manager in Ireland at IKEA.

“We see a huge opportunity to reach many more people, and this investment marks part of a long-term plan to transform our retail business, bringing IKEA closer to customers.

“Today’s opening comes less than two months since we opened the IKEA Naas design service in Co. Kildare. This has proven to be a huge success, allowing us to bring our home furnishing expertise to the many, with bespoke design solutions that best reflect our customer’s unique style and design challenges. At the same time, we get the opportunity to listen to and learn from our customers to continue to develop our store formats and service offerings,” said Allan.

How it works

IKEA representative with customer in Dublin design service.

Appointments to consult with one of IKEA’s interior designers must be made in advance via the online booking system.

Once the booking is confirmed, the customer will receive a message to alert them to anything they may need to bring with them to the appointment such as photographs, measurements, etc. What is needed will depend on the service chosen e.g. kitchen, living room, bedroom or wardrobe.

At the consultation, the customer and the designer will work together to design an interior plan perfect for the customer’s needs and lifestyle. This may take up to two consultations before a plan is finalised, with each consultation being free of charge. The designers will use 3D design technology to give customers a real feel for what their design will look like, with the 3D images being accessible to the customer for up to five days after the consultation.

Once the interior plans have been agreed, IKEA also offers an assembly and installation service. 

John Kennedy
Award-winning ThinkBusiness.ie editor John Kennedy is one of Ireland's most experienced business and technology journalists.