EPIC win for Irish Emigration Museum as global tourist attraction

EPIC The Irish Emigration Museum has been awarded the title of Europe’s Leading Tourist Attraction at the World Travel Awards for the second year running.

This award is voted on by the public, meaning that EPIC was voted to be the most popular out of all other European tourist attraction finalists, including Buckingham Palace, the Eiffel Tower and even the Colosseum, to name a few!

Previous winners of the award include the Guinness Storehouse and the London Eye.

“Dubliners now have a back-to-back winner on their doorstep at a time when they can’t travel outside the county”

The World Travel Awards are among the most prestigious travel awards, and this year they are celebrating their 27th anniversary. EPIC is the first entity to ever win the Leading Tourist Attraction award back-to-back.

For the Irish, everywhere

Little girl dancing in front of a mural of Riverdance.

EPIC says it has dedicated this award to Irish people everywhere. Particularly those who have been working to help others in their communities throughout the pandemic.

The museum is a celebration of what it truly means to be Irish, going beyond stereotypes to celebrate the impact of Irish emigrants over 1,500 years, and the influence they have had on the world. From politics, to poetry, to science, fashion and even infamy, Irish culture is popular all around the world because of these people.

“We are immensely proud to receive this recognition two years running, especially against the backdrop of a challenging year,” said Patrick Greene, director of the EPIC Museum.

“In the same spirit that more people are ‘shopping local’, we hope that Irish people will have even more reason to experience a two-time winner tourist attraction on their own doorstep, and that we’ll be a must-see destination for overseas visitors again soon.

“Dubliners now have a back-to-back winner on their doorstep at a time when they can’t travel outside the county. This is a great win for the entire Irish travel industry which has been severely impacted by Covid-19. EPIC hopes it will lift spirits within the industry, as well as flying the flag for Ireland, by demonstrating the country’s diverse and unique collection of tourist experiences.”

Since March, the museum has adapted with restrictions, and has connected with visitors in an online capacity more than ever before. EPIC has virtually welcomed over 20,000 people in 2020, through a series of workshops, webinars, virtual tours, and history pack downloads aimed at younger Irish history enthusiasts. 

“The story of the millions who left Ireland over the centuries and the challenges they faced is central to Ireland’s history and identity,” said Colm Brophy, TD, Minister of State for Overseas Development and Diaspora.

“EPIC provides visitors with a unique insight into the Irish experience of emigration and how the Irish diaspora have preserved their heritage and culture  around the world. These past months have been a difficult time for those working in tourism and this Award is testament to the strength and resilience of the sector.

“I know EPIC has done a lot to innovate and bring their exhibitions to the world through virtual means. I also know they continue to work on uncovering the untold stories of Irish emigrants and their lives. I offer them my warmest congratulations and my best wishes for the future.”

By John Kennedy (john.kennedy3@boi.com)

Published: 3 November, 2020